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The Author Your Brand show takes a deep dive into becoming a best selling author, sometimes without writing a word. The host, Doug Crowe, interviews CEO’s of multi-million dollar firms, successful entrepreneurs, and “slightly” famous people. Guests include the former CMO of Starbucks Asia, the Inventor of GPS (who sold the company he founded for $6.6 Billion) & NYT bestselling authors. This daily LIVE show uncovers the mindset of these visionaries & their success tips.
Episodes
Wednesday Feb 09, 2022
How To Get Book Deals with Randy Peyser
Wednesday Feb 09, 2022
Wednesday Feb 09, 2022
Randy Peyser edits and ghostwrites books and gets authors' book deals with New York literary agents and publishers. Her clients have been featured on Hallmark TV and Daily Mail TV, in Oprah Magazine and Time Magazine, on the Wall Street Journal and USA Today Bestseller Lists, in airport bookstores and FedEx/Office and Office Max stores, and more. She is the author of Crappy to Happy as featured in the movie, "Eat Pray Love"; The Power of Miracle Thinking; and The Write-a-Book Program.
Key takeaways:
- There are two parts to getting a book deal. One part is about your content, your differentiation, the writing itself - what are you bringing, that's new to the conversation. The other part has to do with your numbers. And this is the business side of publishing. (2:03)
- Publishers are looking for outcome-driven titles and outcome-driven content. Books that'll take the reader from point A to point B, with all the steps in between. So by the time the reader finishes reading the book, they can actually apply something to do something differently. (14:28)
- Publishers do not care about an author's brand at all, it does not matter to them. We love our brands, we're attached to our identity and our brands, publishers don't care about that. The only thing they care about is selling books. (17:28)
To get help in getting book deals with top literary agents and publishers visit https://www.authoronestop.com.
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