The Author Your Brand Show

Getting On The Same Page with Brian Cain

Who hasn't dreamt of a workplace that has great teamwork? A place that has effortless communication, selfless collaboration, and a finished product that actually feels finished. If the result is so desirable, then why is it difficult to accomplish? 

Getting a team to work together is more critical than ever; according to Salesforce, 86 percent of workers and executives find their workplace failures stem from a lack of collaboration and a huge part of collaborating is ensuring that everyone is on the same page. 

Enter Brian Cain, Co-Founder of Work Excellence, a company that has developed a method that helps organizations see the most important issues in the workplace and make small changes that can result in massive gains in productivity, time, and cost savings. Brian is a proven change management leader that helps organizations achieve their goals and meet their expectations. His expertise is in strategic and operational planning, group facilitation, teaching and coaching teams, individuals, meeting management, and process optimization. 

In today's episode, Brian gives us a glimpse of their Work Excellence® Method, a simple method that helps organizations improve by getting them on the same page and staying on that same page as well.

 

Key takeaways:

1. We asked the question, where's the page? That's a simple question, right? And people really don't have a page; they just say we're not on the same page. We hear it more and more today, especially with diverse groups working in different parts. Some people are at home and some people are in the office. Maybe it's a hybrid where you're in and out and some people are away all the time. It makes it more difficult to get and stay on the same page (4:25)
2. A lot of times people just need small changes, and they can't see those simple small changes that they need to make to get there. (7:20)
3. You're 46% more likely to get your goal to reach your goal if you write it down…If you write down that goal, that future state of where you want to be, you believe that you can get there so you must take action (21:27)

To learn more about the Work Excellence® Method and take their organizational assessment visit https://workexcellence.com/organizational-assessment-tool/.

Built For Crisis with Brad Cousins

As we come out of the pandemic things can be over overwhelming. You might be emotionally overloaded and are afraid to decide on what to do next. 

Meet our guest, Brad Cousins who describes himself as someone "built for crisis". He is a specialist in transformational change with over 20 years of experience in private equity and distressed acquisitions. A turnaround global transformation executive, he has built his career on rapid, radical and change with breakthrough growth. 

In today's episode, Brad teaches us how to build ourselves better for crisis and live at the intersection of strategy, people, change management, transportation, transformation, and the biggest part - managing ourselves and our emotions. 

 

Key takeaways:

1. We tend to approach this crisis, and they're triggering our emotions. We're not recognizing that our judgment and our decision-making are impacted by emotional overload. (2:56)
2. So whatever crisis comes today is an opportunity and I think it's a really a mindset shift of looking at every crisis as an opportunity to do something different (4:26)
3. Some people run to the car wreck outside, and some people shy away from it. Some people run to help, and some people get scared. And so part of it is recognizing yourself and your triggers. (5:23)

For more on Brad Cousins visit http://bradcousins.com/about/.

The Emergent Approach to Strategy with Peter Compo

The future isn't planned. We can't create a vision of the future and then tell our employees to make it happen. If this is the case, how can we make the future we want to happen? As leaders, we need to adapt. We create visions, we create ideas, and we create plans. And then as we start walking down the road, we find out what's different from what we thought, and we modify. 

 

In today's podcast, Peter Compo author of The Emergent Approach to Strategy, Adaptive design, and execution for change and innovation, shares how to be an adaptive leader by being adaptive to strategies. Peter is a corporate business veteran, scientist, and musician who spent twenty-five years at E. I. DuPont in diverse leadership positions, including director of corporate integrated business planning. 

 

Key takeaways:

1. Maybe there's a way to make it a win-win with somebody that you do something to. But unless there's some pain, I don't think it's a real strategy. (8:15)
2. Often, the driving force for making the change was the manufacturing group. The business leadership's strategy consisted very much of lists of things to do, initiatives, and so forth. It didn't give the manufacturing group the direction they needed …They didn't know what products to cancel, they didn't know what products not to expedite anymore. (9:49)
3. How does creativity occur? Free thinking is in there, yeah, maybe. But it's not the essence of it. It's some kind of discipline, but it's a deep discipline…they had a strategy. (12:19)

 

To get a copy of Peter's book, coming out this Spring of 2022, visit https://emergentapproach.com. 

Buying Real Estate in Today’s Sellers’ Market with Harjeet Rathour

So, you are selling your property and your real estate agent says, "This is worth $500 grand". Then an offer comes in for $600K. Is there something wrong with your realtor? 

Welcome to the seller's market where the demand is high and the supply is low so buyers must compete with each other to score a property.

In today's episode, Harjeet Rathour shares what buyers can do to put themselves in a better position to purchase a house. Harjeet is a Realtor®, Team leader for Team Jeet at eXp Realty. Her philosophy "Value, Vision and Victory" is the core of her business and personal life. 

Key takeaways:

1. People are moving more out towards the suburbs where there is space. So because the inventory is low, it (prices) did go up. And even with the interest rates going up recently, that (demand) didn't stop either. (1:48)
2. Always get an inspection done on a property. Another thing is (to) have your finances together. (9:04)
3. As soon as something comes on the market, it's off in a week. Another thing I would suggest is preparation. If you have everything in order, you see the house that you want, you (can) put in the offer and start your negotiation within a day or two. (Otherwise) that house is going to somebody else. (14:34)

Interested in buying a property? You can contact Harriet via Instagram at https://www.instagram.com/realtorjeet/?hl=en or her phone at 631-364-7737. You can also visit her website at https://lib.exprealty.com/agents/95593/Harjeet+Rathour. 

How To Weave Compelling Prose And Make A Living From It with John David Mann

You have just finished writing your book, and you see yourself as the next JK Rowling. Then you realize, what should I do next? Tune in to today's podcast as our next guest, John David Mann, shares with us how to weave compelling prose and make a living from it.

John has co-authored more than 30 books including four New York Times bestsellers and five national bestsellers. His books have been published in 38 languages and have sold more than 3 million copies. His writing has won multiple awards, including the Living Now Book Awards Evergreen Medal for its "contributions to positive global change." COLD FEAR is the sequel to last year's STEEL FEAR, which was named "one of the best novels of 2021" by Publishers Weekly and has been nominated for a Barry Award.

 

Key takeaways:

1. To describe a scene..I build it in my head, like building a stage set…I look at pictures of it, I go read about it, I go do research. (4:03)

2. The number one strategy for creating a readership for your book is developing that core of devoted readers, it could be 50 people, it could be 100, whatever, how it doesn't matter how small it is. (21:06)

3. Before you finish your book, you got to make sure that your concept is golden and is going to ring like a bell that can be heard for 10 miles around. (23:48)

4. When you first put stuff on paper, don't worry about whether it's any good or not because it won't be I promise you, it won't be that great… That's okay. As long as you're true to yourself, true to your idea true to your intention… you come back to it and take your ideas, the raw ore, and start to refine it into Polish steel (34:41)

 

To get your very own copy of John’s books visit https://johndavidmann.com/books/

Talking Change: Must Have Conversations for Successful Leaders with Jennifer Campbell

One of the most baffling and recalcitrant problems which business executives face is employee resistance to change. All too often when executives encounter resistance to change, they "explain" it by quoting the cliche that "people resist change" and never look further. In today's episode, Jennifer shares the reason behind why employees resist change and how leaders can help them overcome their fear of change. 

Jennifer Campbell is a certified coach, sought-after consultant, and seasoned facilitator with twenty years of experience leading complex change implementations. Clients seek her out because of her diverse management consulting and leadership coaching background and her ability to create beneficial and sustainable change in people and organizations.

Key takeaways:

1. Conversation is the way to tackle resistance to change because resistance to change is inevitable, and conversation is a way to work through it. (2:09)
2. If the leader is not bought in, it's hard for you too as the leader to rally everybody else. (5:56)
3. One thing I can do to overcome my fear of loss or control is engage yourself in conversation (22:41)

Visit her website at www.actionimpactmovement.com to start your path toward being a successful leader or grab a copy of her book at https://www.amazon.com/Talking-Change-Must-Have-Conversations-Successful

The Sales Playbook for Hypersales Growth with Jack Daly

Today's guest, Jack Daly, shares insights on how to maximize your sales income. He discusses the importance of recruiting, training, coaching, and building up a sales team in increasing revenue. Jack also recounts his experience with a previous manager who failed to realize the significance of building client relationships to generate more sales. 

Jack is a leading sales speaker and trainer with over 30 years of sales and executive experience. His track record is a testament to his real-world knowledge and extensive expertise in sales and sales management. He started his professional journey at the CPA firm Arthur Andersen, later on, he became CEO of several corporations. He built six companies into national firms, two of which he sold to the Wall Street firms of Solomon Brothers and First Boston.

In addition to his comprehensive professional background, Jack holds a BS in Accounting, as well as an MBA, and was a Captain in the U.S. Army. Jack Daly is an Amazon Best Selling Author and has written and contributed to many books, including Hyper Sales Growth and The Sales Playbook for Hyper Sales Growth. 

 

Key takeaways:

 

1. What I like to tell my clients is, that a sales manager's job is not to grow sales. It is to grow salespeople in quantity and quality. And if you grow up salespeople in quantity and quality, they will in turn grow your sales. (3:26)
2. The worst thing that we do with salespeople in most cases, is give them a sales manager's job. It's an entirely different skill set. And most of them are not going to be happy. (6:30)
3. The shortest course, on sales that could be taught or learned, is just four words, ask questions, and listen. (8:05)

 

Learn how to reach your full sales potential! Visit https://jackdalysales.com/product/the-sales-playbook-for-hyper-sales-growth-20/ to know more about Jack's 4-hour virtual session designed to teach you fully about sales, and what you need to know to get to the top of your game. This presentation is fast-paced, practical, content-rich, and filled with take-away value.

Fashion Crimes with Holly Katz

Whether we like it or not, or whether we believe it or not, we live in a superficial world and in today's episode, Holly Katz shares with us why fashion matters and why it should be important to you. For Holly, fashion can change your life. With fashion, you can increase your self-confidence and actually make your image work for you.

Holly is the host of the Fashion Crimes Podcast where she spills the tea on industry secrets, calls out fashion criminals and interviews top influencers and guests that shape the fashion world today. She helps transforms lives through individual personal styling and has been described as "life-changing". Her company, Holly Katz Styling, boasts an impressive client list including celebrities, television networks, ad agencies, photographers, and magazines. 

 

Key takeaways: 

1. Fashion is not you're bad, you're ugly, you're pretty, you're rich, you're poor, you're skinny, you're fat. It has nothing to do with that. It's the same thing (as) you're telling people how to help their career. (8:19)
2. All of these people that are shopping for price, I will tell you, right now, I will have it on my gravestone you are doing yourself a disservice by doing that. You think you're getting a good deal, you think you're getting something on sale, you think you'll find somewhere to wear it, you're not. (15:53)
3. if you think that style and fashion don't apply to you or you're not good enough or you don't have enough money, or you're just not you're telling yourself an incorrect truth. It can apply to you, it will apply to you and it will change your life for the better (28:49)

 

For more styling tips visit www.hollykatzstyling.com and www.fashioncrimespodcast.com. 

Rock Your Life: Deliver Your Message Like A Rockstar with Craig Duswalt

What do you get from touring with Guns and Roses and Air Supply? A lot of outside the box marketing! Listen in as our guest, Craig Duswalt, shares with us how to deliver our message, whatever the message may be, like a rockstar. 

Craig's background includes touring with Guns N' Roses, as Axl Rose's Personal Assistant, and Air Supply, as the band's Personal Assistant. After doing this, he became a Creative Director for a Los Angeles-based ad agency before starting his own called Green Room Design & Advertising, which was named the 2002 Santa Clarita Valley Chamber of Commerce Small Business of the Year.

Craig Duswalt is also a Keynote Speaker, Author, Podcaster, and creator of the brands' RockStar Marketing and Rock Your Life. Craig has written ten books and is a #1 Amazon Best-Selling Author.

Key takeaways:

1. You have to look the part. I have a rockstar jacket that I wear on stage that just ties in with my image… If I have a thing called Rockstar Marketing Bootcamp or Rock Your Life or Deliver Your Message Like A Rockstar, there's got to be some sort of rockstar theme going. Otherwise, there's a disconnect, that's delivering your message, how you appear in public, how you appear on stage (14:48)
2. If you're doing any presentation at all, if you list like 15 things on a PowerPoint slide, no one's listening to you. They're reading all the 15 things. I always have one thought per slide. Yep, just one, and then they look at that, and then they focus on the thing (15:57)
3. A rockstar is a busy business; in any industry, you're an expert. You're known as the expert in that industry. It is all about confidence. (19:30)

 

Craig is adding 100 "RockStars" in the book, showing off their Brand, their Message, and how they Deliver their Message and still has 76 slots left. To get a chance to be featured in his book visit https://rockyourlife.kartra.com/page/deliverbook. 

To learn how to deliver your message effectively visit https://rockyourlifeconference.com/. 

Five Energies of Horrible Bosses with Marcel Daane

Nobody wants to work with Horrible Bosses and we don't want to be one either. Listen as our guest today, Marcel Daane shares with us the five energies of Horrible Bosses so we know how NOT to become one. 

Marcel Daane is an accredited Professional Certified Coach with the International Coaching Federation. He is the recipient of the 2012 Global HR Excellence Award in Leadership, the 2016 Global Coaching Leadership Award, and voted 2020 Executive Coach of the Year in Singapore. He has written two books, "Headstrong Performance," and "Five Energies of Horrible Bosses and How Not To Become One."

Since 2010, Marcel has been partnering with organizations, teams, and individuals in Asia and North America providing leadership assessments, feedback, and coaching to align the leadership skills of senior managers and behaviors of teams with the organization's brand promise and culture.

 

Key Takeaways:

1. I've always found that there was a missing element in how we connect with other human beings, and how we can work together in teams. And a large part of that is how we connect with energy. (2:40)
2. So as human beings we're conduits of energy. We actually project different types of energy throughout our day, we do this all the time. For example, when I'm in a really good mood, or I'm at a party, and I want to dance, my energy is different from when I'm in the board meeting (12:41)
3. For any single boss, if they're not aware of the energy that they're in, they might be utilizing the wrong wrong type of energy, which coins them as a horrible boss at that moment. (15:41)

 

To book a coaching session with Marcel or purchase a copy of his book, visit his website: https://www.marceldaane.com/about-marceldaane-executive-coaching-in-singapore/.